top of page

Key Tips to Success in Self-Publishing After 200,000+ Book Sales and Counting

Updated: Feb 20

Starting a self-publishing journey can be a thrilling and intimidating experience. As someone who has been on this path since late 2019 and has sold over 200,000 books, I am here to share some essential strategies and insights that have helped me succeed. Whether you are a beginner or already making progress in self-publishing using platforms like Amazon KDP or Ingram Spark, these tips will be crucial for your journey. If you want to dive deeper, you can check out my new YouTube video, and the link is
included at the end of this post.

5 Key Starting Tips for Success on Amazon KDP

1.Invest in High-Quality Education:
The journey to increasing your chances of success in self-publishing starts with education. Investing in quality courses and content is a non-negotiable. It’s important to choose educators who are not just knowledgeable, but also ethical and genuinely invested in your success. This is the foundation upon which your publishing empire can be built.
If interested, check out my Beginners Guide on my website:

Self Publishing advice for beginners

2. Commit for the Long Term:
Sustainable success in self-publishing is a marathon, not a sprint. It’s easy to get sidetracked by promises of quick riches, especially on platforms like YouTube. However, enduring success comes from a steadfast commitment to your craft and a clear focus on long-term goals. Understand that building a readership and creating quality content takes time.

3. Invest in Education and Software:
Equipping yourself with the right tools and knowledge is essential. Software for efficient research, formatting, and marketing can be game-changing. These investments not only enhance the quality of your work but also streamline your publishing process, making it more efficient and effective. These software tools are particularly important for niche research, keyword research, design, and marketing. I've listed those I personally use on my website.​

4. Prioritize Quality Content:
Above all, the quality of your content is paramount. Invest time in honing your writing skills and ensure your books are well-edited, formatted, and designed. High-quality content is the cornerstone of reader satisfaction and long-term success. What I see as a key reason many fail is 'speed'. They are too focused on publishing as many books as they can. This will therefore remove the focus of marketing and launching your book.

5. Publish Wide:
Limiting your publications to a single platform can restrict your reach. Embracing a variety of platforms such as KDP, IngramSpark, and Draft2Digital broadens your audience and diversifies your income. This strategy not only enhances your visibility but also buffers against one platform not performing as well as another.

Allocate a Marketing Budget:
Marketing your book using Amazon Advertising is a 'MUST'. Your book needs to reach the eyes of the customer and Amazon KDP will not market your book for free. There are several advantages of using Amazon ADS, and I outline them in a YouTube video.

2.Develop a Launch Strategy:
I developed a simple resource called Book Launch Basics if you are new to publishing a book. It will get you started in the right direction. I can't emphasize the importance of having a strategy and checklist to get traction from the very beginning:

The road to self-publishing success is paved with continuous learning, long-term commitment, strategic investments, and a passion for the process. These principles have been the bedrock of my journey over the past 4+years.
Remember, each step on this path is an opportunity to grow and refine your craft. While these tips provide a starting point, there’s a wealth of knowledge to uncover in the expansive world of self-publishing.
For a more detailed exploration of these strategies and insights from my personal journey, I encourage you to watch the discussion on my YouTube channel.

Together, let’s navigate this exciting and rewarding path and connect your book to a Global Audience.

All the best,
Romney Nelson

Romney Nelson is an international Best-Selling Author and Best-Selling Course Instructor on Udemy. Romney is the Founder of Global Self-Publishing, where he is committed to empowering individuals with the tools and resources to Self-Publish.


Commenting has been turned off.
bottom of page